The Market for innovation R+ Cash is an event that brings together researchers, entrepreneurs and innovative businesses in a privileged environment where they can interact in a symmetric and direct way for the efficient sale of a "standardized" innovation thanks to our translation of the research results to economic profitability. This event takes place in the Economics Faculty in the University of València.

Additionally, at the Market R+ Cash, businesses have the opportunity to talk with the research team and directly delegate research in line with their interests, thus creating an ad hoc market for innovation.